GoFundMe Certification Guidelines
While most people who see and donate to your fundraiser will be in your network, it’s still important that your fundraiser is as transparent as possible about who you are, what brought you to GoFundMe, and how the funds raised will be handled. This will help increase donor confidence in the legitimacy of your fundraiser.
When possible, state basic information like your name or situation and ensure your fundraiser description is as clear and transparent as possible, so that even potential donors who already know you understand why you are raising funds.