Spreading the LOVE-Bakery Expansion
Donation protected
My heart has a really big story to tell. It is bursting with excitement and I need your help to put that excitement into some serious action. Reaching the goal of this campaign will springboard Taste of Love Bakery to a top bakery spot in Minnesota -- seriously. Together I know we can make this happen.
The last 4 years have been about business development and strategic formation of all bakery processes. As a self taught baker, decorator, business woman, finance professional and community leader I have cultivated a bakery that creates smiles all around. Our team and the community have invested so much to keep the bakery going and now it's my job to tell the story of hard work, dedication, care and love -- I'm hoping to inspire you to join us on this incredible journey. We started with the bare minimum and have worked tirelessly. Long days, nights, weeks, months and years have gone by with the blink of an eye. The challenges we have overcome are nothing short of miracles. The stars align each time we encounter a new level and this is the biggest yet.
Taste of Love is going to expand this year. We've safely built our storefront in West St. Paul, where rent is cheaper and customers are loyal. We've learned to focus and really invest efforts into our signature - custom cakes and desserts. We have dabbled in everything as a tactic that has helped steer the business into the direction that brings the most smiles (from not only customers, but employees and owners as well!)
Our current location is stifling the creative part of the business due to lack of foot traffic and visibility. We've worked so hard and in business terms...we sadly just aren't making it. This is primarily due to LACK of foot traffic. We've come to realized that we are just tooooo far off the beaten path to cause the commotion we've dreamed of and worked so hard for. $20,000 is our slingshot to add a new high traffic, affluent location. Adding this location will expand our customer base and ensure we claim our place on the mainstream bakery platform. This will help us to grow the business and with more hard work start to expand all across the Twin Cities Metro Area.
We have had our eyes this new space -- A 2nd LOCATION! for over 6 months, strategically planning to purchase equipment and supplies, expand our employee talent pool, rennovate, decorate and most important -- focus on getting Custom Cakes and Desserts into more hands in the Twin Cities!!
Yes, 20k is a lot, but really all we need is 500 people to contribute $40 and off we go (see below's recipe for success to understand our needs better). Your donation of any amount is going to create smiles and boost a small business that will in turn give back to the community at every opportunity.
The plans are already in motion, we just need dough in the bank to make as much cake, cupcake and pastry dough as possible!
Please show your LOVE by genorously contributing today and sharing our story. Expansion is happing, we are so excited! Thank you in advance for your time, attention and assistance!
♥ Marie, Mike and the Taste of Love Bakery Team
~RECIPE FOR START-UP SUCCESS~
1 month rent
1 security deposit
2 pay periods (training happy smiling faces!)
1 licensing & insurance
1 month worth of delicious ingredients
Equipment and fixtures
2 walls which got to go (demo! at current store)
A healthy dash of Marketing
2 weeks of cosmetics and decorating
1 awning
1 truckload of new packaging
20 NEW employee uniforms
Makes for 1 happy Taste of Love Team and requires unlimited LOVE and ATTENTION for at least a few months.
Once prepped, baked and decorated we'll have a NEW 2nd LOCATION!!!
(total we ACTUALLY will need is $40,000 to get this baby cookin, but we have great plans in place to cover the rest)
The last 4 years have been about business development and strategic formation of all bakery processes. As a self taught baker, decorator, business woman, finance professional and community leader I have cultivated a bakery that creates smiles all around. Our team and the community have invested so much to keep the bakery going and now it's my job to tell the story of hard work, dedication, care and love -- I'm hoping to inspire you to join us on this incredible journey. We started with the bare minimum and have worked tirelessly. Long days, nights, weeks, months and years have gone by with the blink of an eye. The challenges we have overcome are nothing short of miracles. The stars align each time we encounter a new level and this is the biggest yet.
Taste of Love is going to expand this year. We've safely built our storefront in West St. Paul, where rent is cheaper and customers are loyal. We've learned to focus and really invest efforts into our signature - custom cakes and desserts. We have dabbled in everything as a tactic that has helped steer the business into the direction that brings the most smiles (from not only customers, but employees and owners as well!)
Our current location is stifling the creative part of the business due to lack of foot traffic and visibility. We've worked so hard and in business terms...we sadly just aren't making it. This is primarily due to LACK of foot traffic. We've come to realized that we are just tooooo far off the beaten path to cause the commotion we've dreamed of and worked so hard for. $20,000 is our slingshot to add a new high traffic, affluent location. Adding this location will expand our customer base and ensure we claim our place on the mainstream bakery platform. This will help us to grow the business and with more hard work start to expand all across the Twin Cities Metro Area.
We have had our eyes this new space -- A 2nd LOCATION! for over 6 months, strategically planning to purchase equipment and supplies, expand our employee talent pool, rennovate, decorate and most important -- focus on getting Custom Cakes and Desserts into more hands in the Twin Cities!!
Yes, 20k is a lot, but really all we need is 500 people to contribute $40 and off we go (see below's recipe for success to understand our needs better). Your donation of any amount is going to create smiles and boost a small business that will in turn give back to the community at every opportunity.
The plans are already in motion, we just need dough in the bank to make as much cake, cupcake and pastry dough as possible!
Please show your LOVE by genorously contributing today and sharing our story. Expansion is happing, we are so excited! Thank you in advance for your time, attention and assistance!
♥ Marie, Mike and the Taste of Love Bakery Team
~RECIPE FOR START-UP SUCCESS~
1 month rent
1 security deposit
2 pay periods (training happy smiling faces!)
1 licensing & insurance
1 month worth of delicious ingredients
Equipment and fixtures
2 walls which got to go (demo! at current store)
A healthy dash of Marketing
2 weeks of cosmetics and decorating
1 awning
1 truckload of new packaging
20 NEW employee uniforms
Makes for 1 happy Taste of Love Team and requires unlimited LOVE and ATTENTION for at least a few months.
Once prepped, baked and decorated we'll have a NEW 2nd LOCATION!!!
(total we ACTUALLY will need is $40,000 to get this baby cookin, but we have great plans in place to cover the rest)
Organizer
Marie Philippi
Organizer
St. Paul, MN