Main fundraiser photo

SecondLife Styles: Lost Clothes, Found Lives.

Donation protected

Help us launch a sustainable initiative that benefits both people and the planet - and helps a new small business grow!


Did you know fast fashion creates 92 million tonnes of textiles every year, with 11.3 million tonnes ending up in landfills and releasing half a million tonnes of microplastics? SecondLife Styles, Vermilion Thread's groundbreaking initiative is our answer. We're turning lightly used hotel apparel, destined for waste, into warmth and hope for those in need.

Hi everyone,

At Vermilion Threads, we believe in weaving together style and sustainability. "In Nature's Tapestry, Every Thread Counts" is more than just a tagline; it's the core belief that drives everything we do. We're passionate about reducing textile waste, empowering our community here in Coquitlam, and making ethical fashion choices effortless and enjoyable. That's why we're inviting you to "Indulge Consciously | Shop Sustainably" and be a part of SecondLife Styles!

What is SecondLife Styles?

We're partnering with local hotels to collect gently used apparel and accessories from their lost and founds after the standard holding period. These items, often in excellent condition, would otherwise be discarded.

We then carefully sort, clean, and prepare these garments for their second life. Half of the clothing will be donated to local homeless shelters, providing essential resources to those in need. The remaining items are listed on our Poshmark platform at affordable prices, making sustainable fashion accessible to everyone. We are currently finalizing agreements with hotels and a local shelter.




Why We Need Your Support

Launching this initiative involves costs for transportation, cleaning & sorting, storage, packaging, marketing, and employee wages. We also want to be prepared for any unexpected expenses that may arise. Our estimated monthly costs range from $190 to $590.

How This Helps Vermilion Threads Grow

SecondLife Styles is deeply intertwined with the growth of Vermilion Threads. By supporting this initiative, you're also supporting a new small business with a big vision for sustainable fashion. Here's how:

Increased Visibility: SecondLife Styles will raise awareness of Vermilion Threads and our commitment to ethical and sustainable practices.
Expanded Inventory: The resale portion of the program will provide a unique and affordable selection of clothing for our customers.
Community Engagement: This initiative strengthens our connection with the local community and builds valuable partnerships.
Reinforced Brand Values: SecondLife Styles embodies the core values of Vermilion Threads, demonstrating our dedication to sustainability and social responsibility.

Our Funding Goals:

Minimum Goal: $1,500 - This will cover our essential startup costs and allow us to begin collecting and distributing clothing.
Target Goal: $3,000 - This will enable us to expand our operations, partner with more hotels, and reach more people in need.
Stretch Goal: $5,000 - This will allow us to invest in marketing and outreach, raising awareness about sustainable fashion and maximizing our impact on the community.

How Your Contribution Will Make a Difference

Every dollar you contribute will help us:

Reduce textile waste: By giving pre-loved clothing a second life, we're diverting textiles from landfills and reducing our environmental impact.
Support those in need: We're providing essential clothing items to homeless shelters, helping individuals feel confident and dignified.
Promote sustainable fashion: We're making sustainable fashion more accessible and affordable, encouraging conscious consumption.
Build a stronger community: We're creating partnerships and fostering collaboration to make a positive impact on our local community.
Grow a sustainable business: You'll be directly supporting the growth of Vermilion Threads and our mission to make ethical fashion the norm.

Join the Movement

We believe that everyone deserves access to quality clothing, regardless of their circumstances. By supporting SecondLife Styles, you're not just donating to a cause; you're becoming part of a movement that's transforming the way we think about fashion and its impact on the world.

A Personal Note from L.J. Jordan

This initiative is deeply personal to me. My recent journey of self-discovery and embracing my neurodiversity has given me a unique perspective on the importance of embracing our authentic selves and making a positive impact on the world. If you're interested in learning more about my story and how it connects to the values of Vermilion Threads, I invite you to visit our website at VermilionThreads or check out the About Us page directly at Vermilion Threads About Us

We invite you to join us on this journey! Every contribution, no matter how small, makes a difference. Together, we can give pre-loved clothing a second life and create a more sustainable and compassionate future for all. If you're in the local area and want to contribute in any other way, we are always open to accepting volunteer help of any kind, like with cleaning and sorting. Please reach out to us through our website or social media to learn more about volunteer opportunities. Thank you for your support!

Thank you for your support!

Links to our Social Media: Stay Updated on our SecondLife Styles Initiative!






Illustration of helping hands

Give $20 and be a founding donor

Your donation is the start of LJ's journey to success. Your early support inspires others to donate.

Make a donation
Make a donation
Illustration of helping hands

Give $20 and be a founding donor

Your donation is the start of LJ's journey to success. Your early support inspires others to donate.

Make a donation
Make a donation

Organizer

LJ Jordan
Organizer

Your easy, powerful, and trusted home for help

  • Easy

    Donate quickly and easily

  • Powerful

    Send help right to the people and causes you care about

  • Trusted

    Your donation is protected by the GoFundMe Giving Guarantee