Help bring Peter Piper's Pepper Sauce to life

Hi, I'm Todd Anthony - serial entrepreneur, creative director, founder of Pinwheel Creative and hot sauce creator.

Peter Piper’s Pepper Sauce is a tangy, flavorful Louisiana-style hot sauce made from Fresno peppers, garlic, kosher salt, citrus, white wine vinegar, dried California peppers and black pepper. The peppers and garlic are pickled in a salt brine for 4-8 weeks, married to the other ingredients, and then heat pasteurized, blended, strained and bottled. I have a recipe, a brand (created by our awesome design CD John and Sr. Designer Katie), and a production model. I am in the process of getting the necessary permits. Your money will be used to get this baby off the ground and out into the world: ingredients, supplies, and rent for an industrial kitchen. We will take the money for promotion and distribution out of our own pockets.

"Delicious sauce! It empowered and enhanced the flavor of my food."

- Hooman Koliji/Author, Architect, and Entrepreneur

"I can’t say I’ve ever had anything like it… Really tasty in the beginning and not hot, and then you [get a] nice tail of burn afterward."

- Erik D. Ralston/Wealth Manager, Father

"Two forks up."

Doug Harvey, Copywriter, Actor

As a brand, we are on a mission to revive the notion of civility, chivalry and human decency.

Across the planet, civilization is gradually weakening. We can see this happening in the aggressive behaviors and speech on social media, in the press, on the streets… everywhere. The social fabric is tearing. There are many reasons for this great unraveling and we won’t try to diagnose them all here, but suffice it to say that an underlying hallmark of the decline is a decline in politeness and common courtesy. Indeed, it is the very root of the word civilization (civil, from Old French, from Latin cīvīlis, from cīvis citizen). We simply can’t live together if we don’t have it.

At House of Hot, our beautiful metaphor for this problem is naturally in the realm of hot sauces. Because let’s face it, this tiny corner of the culinary world is where thousands (yes thousands) are competing to be the loudest, most obnoxious, most overbearing hot sauce of them all. And within that raucous little slice of gastronominie, folks have lost the plot entirely. They’ve forgotten that their singular job is not to stand up and stand out but to be the proverbial footstool for the food itself. Not invisible, but an essential component of a peak experience.

Therefore, House of Hot is creating the first truly civil, compassionate hot sauce. A hot sauce that knows how to hold a door open. A hot sauce that knows how to disagree without disrespecting. A hot sauce that knows how to listen, find common ground, challenge its own preconceptions, and negotiate interpersonal power such that every flavor, every little nuance of the food, has a voice.

This hot sauce has a name-o. It’s Peter. Peter Piper. Peter Piper’s Pepper Sauce. Which, by the way, you very much CAN say ten times fast.

The Story of Peter Piper

Peter Piper, aka Pierre Poivre, was a one-armed 18th-century French horticulturist, smuggler and knight in the French monarchy. A central component of French knighthood was the concept of civility and gentlemanly conduct. Poivre also had a passion for spicy food products. He would smuggle spice and pepper plants out of the islands around Indonesia and grow them at his home base, breaking the Dutch monopoly. And he paid dearly for that. Pierre Poivre lost an arm when engaged in a British naval battle during his travels when he was struck by a cannonball.