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100 Marathons in 100 Days for Climate Action

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Nine months ago, I wasn’t a runner. Now, I’m about to attempt one of the most extreme endurance challenges ever undertaken: 100 marathons in 100 days, running 4,200km across India, in relentless heat, through chaotic cities, remote villages, and unforgiving terrain.

This is Project Salt Run —a challenge to push the limits of endurance while raising £1M for One Percent for the Planet to support climate action.

But this is about more than just running. We’re turning this journey into a feature-length documentary, a book, and a national speaking tour - bringing this story to life and proving that bold steps, no matter how impossible they seem, can create real change.

Why Am I Doing This?

I will be running West to East across India, following the forgotten Inland Customs Line—a colonial-era border that once enforced a devastating salt tax, causing immense suffering and hardship. This route has never been attempted on foot before. By retracing it, I want to turn a symbol of past oppression into a movement for resilience, sustainability, and climate action.

We are working closely with 1% for the Planet, an organisation dedicated to environmental giving, to ensure that this challenge leaves a lasting impact.

Where Your Donation Goes

This challenge cannot happen without support. Every donation helps to:

✅ Fund the expedition – food, hydration, and medical supplies for 100 days
✅ Cover safety & support logistics – ensuring I can complete the challenge safely
✅ Capture the journey – filming for a feature-length documentary
✅ Write a book & take this story to audiences across the UK
✅ Support climate action projects through 1% for the Planet

We’re also being supported by Givestar , the platform behind Hardest Geezer’s £1M fundraising campaign, ensuring every penny raised makes a real impact.

This is Bigger Than a Run – Be Part of the Story

This is a story of endurance, climate action, and resilience. It’s about proving that ordinary people can take on extraordinary challenges—and showing the world that we can all take action for our planet.

By supporting this GoFundMe, you’re not just helping fund an expedition - you’re becoming part of a movement.

•Donate today - every contribution brings us closer to the start line.
•Share this page - help spread the word.
•Follow the journey - be part of the adventure.

➡️ Let’s run for the planet together.

Follow the journey on Instagram and Linkedin: @projectsaltrun
Find out more at: www.projectsaltrun.com
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Donations (3)

  • Sami Al-Janabi
    • £50
    • 1 mo
  • Jannine Barron
    • £100
    • 2 mos
  • Tom Greenwood
    • £120
    • 2 mos
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