How GoFundMe Works

Start your fundraiser

Click the ‘Start a GoFundMe’ button and you’ll be guided by prompts to add your fundraiser details.

• Set your fundraiser goal: how much are you looking to raise? You can always change it later should you reach your initial target.
• Tell your story: what are you fundraising for? Share details about why you’re launching a GoFundMe and how donations will help your cause.
• Add a picture or video: help potential donors better understand why you’re fundraising. Remember, an image says a thousand words.

Watch this video tutorial with tips on how to write a compelling story.

Share with friends

Get your fundraiser in front of as many people as possible. Send it to friends and family, or share it among colleagues at work.

• Start by sending the link to your closest friends and family, then share it more broadly.
• Send emails: share your fundraiser link via email along with a brief snapshot about why you’re fundraising.
• Send text messages: make use of those group chats and send the link to your different networks.
• Share on social media: by posting your fundraiser on social media, you get access not only to your network but to your friends’ networks. Harness the power of social media and share across Instagram, Facebook, TikTok and more.
• Watch this video tutorial for more ideas on how to share your fundraiser

Update regularly

Throughout your fundraising campaign, keep donors and potential donors engaged with ongoing updates.

• Thank donors: send a thank you note to people who’ve donated to your fundraisers. These kind words will help your appreciation and is a great opportunity to share the latest updates on your cause.
• Post updates: sharing the latest news about your fundraiser via updates, helps drive momentum for your campaign.